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Disclosure: this page is published by TouchDrop, which offers a competing direct mail product. Competitor facts are checked against each vendor's own live pages.

Touchcard Alternative for Australian Shopify Brands

The Touchcard alternative for Australian Shopify brands is TouchDrop: it covers Touchcard's post-purchase thank-you cards and extends the channel across the full customer lifecycle, on Australia Post infrastructure, billed in AUD. Touchcard pioneered the category, but its postcard app is no longer available on the Shopify App Store (details in our news update).

Last updated: 3 September 2026. Touchcard facts reflect the app as offered before its delisting, verified 19 July 2026; there is no live Touchcard product left to re-check.

Touchcard alternative after the Shopify app's delisting: a faded postcard beside a closed shopfront while a new postcard departs toward an Australian letterbox

How TouchDrop compares

Touchcard focused on post-purchase thank-you cards. TouchDrop covers that use case and adds the highest-ROI triggers: abandoned cart recovery and win-back campaigns, where a well-timed physical postcard reaches customers no digital channel can.

FeatureTouchDropTouchcard
Postal networkAustralia Post, lodged in AustraliaUSPS (US only)
CurrencyAUDUSD
Trigger typesAbandoned cart, win-back, post-purchase, Klaviyo or Omnisend segmentPost-purchase only
QR tracking + attributionYes, 60-day windowLimited
ROAS reportingReal-time dashboardBasic
Suppression listsYes, automatedLimited
Klaviyo & Omnisend integrationYes, segment sync for bothNo
Unique discount codesYes, Shopify nativeLimited
GST invoicingYesNo

More triggers. Better attribution.

Abandoned cart recovery

Send a personalised postcard to shoppers who abandoned their cart. Physical mail cuts through the digital noise that every other re-targeting channel is fighting through.

Win-back campaigns

Target customers who haven't purchased in 90+ days with a postcard and a unique discount code. Track whether the code was used with 60-day attribution.

Klaviyo segments

Mail to any Klaviyo segment directly. VIP customers, lapsed purchasers, high-LTV cohorts: sync your existing segments without rebuilding logic.

QR-based ROAS reporting

Every postcard gets a unique QR code. Every scan and order within the attribution window is tracked. ROAS visible in your dashboard, not buried in a spreadsheet.

Frequently asked questions

Is Touchcard still available on the Shopify App Store?

No. The Touchcard postcard app is no longer available on the Shopify App Store; its former listing URL no longer resolves (checked 19 July 2026), and touchcard.com now hosts an unrelated product.

What should former Touchcard merchants do?

Export your campaign records and rebuild your triggered flows on a current platform. For Australian audiences, TouchDrop runs post-purchase cards plus abandoned-cart and win-back triggers on Australia Post. For US audiences, PostPilot is the category leader.

What is the best Touchcard alternative for Australian Shopify brands?

TouchDrop. It covers Touchcard's post-purchase thank-you use case and adds abandoned-cart, win-back and Klaviyo or Omnisend segment triggers, prints and lodges inside Australia, bills in AUD with GST, and attributes each sale with a per-recipient discount code and QR scan tracking.

Can I recreate Touchcard's thank-you postcards on TouchDrop?

Yes. A post-purchase trigger sends a personalised card after an order, with your own design and an optional unique discount code. The same flow Touchcard offered, on Australian infrastructure.

What did Touchcard offer before it was delisted?

Post-purchase thank-you postcards for Shopify orders, mailed via USPS and billed in USD, with limited attribution. The comparison on this page reflects the app as it was offered before its delisting (checked 19 July 2026).

Compare other direct mail platforms

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